analytics

Where data ends, the real business intelligence begins

By GREGORY ZELLER // In the Big Data era, simply having data isn’t enough – it’s what you do with it that counts. That’s the thinking behind SFL Scientific LLC, a 2015 startup that puts the intelligence in “business intelligence” by not only crunching numbers, but helping clients understand what the algorithms and other data-driven discoveries really mean – and how best to capitalize on them. Technically headquartered in Boston, but with the bulk of…