BFS Capital

Jed Morey and the art of the publishing pivot

By GREGORY ZELLER // New York Financial Press, we hardly knew ye. But founder Jed Morey knew enough, at least, to clearly envision the best destiny for his startup alternative-news website – and it wasn’t reporting day-old deals and spinning market coverage just like everyone else. That would never do for Morey, the self-styled publisher of the Long Island Press and head of a namesake marketing/journalism empire with a reputation for the unconventional. So the…