North Shore shows off new logo

North Shore-LIJ unveiled the logo it will use next year as it becomes Northwell Health, with a first look going to the system’s 61,000 employees.

“With our new name comes a whole new identity. Our new look presents a fresh, modern face to the world with a vibrant palette of colors representing our vast health system working in unison to deliver world-class care,” said Ramon Soto, the health system’s chief marketing and communications officer.  “We chose a logo that brings together our 21 hospitals and our team of over 60,000 doctors, nurses, medical professionals, scientists, innovators, thinkers and trailblazers, working collaboratively toward the common goal of superior healthcare for everyone.

“Our size and connectivity gives us strength,” he added. “We have a powerful story to tell and our new logo captures this spirit.”