Retail

Digital-gifting pioneer leads U.S. ‘Main Street’ mission

By GREGORY ZELLER // Regional innovation veterans have conjured a pandemic-approved small-business support system stretching from Main Street, Long Island, to Main Streets everywhere. Behold, OperationMainStreet.com, a free gift card directory from Huntington-based group-gifting pioneer eGifter that covers every U.S. state, county, city and ZIP code – a stacked deck for the little guy, with customers near and far encouraged to purchase gift cards that help mom and pop, and their employees, endure COVID-19’s quasi-quarantines….

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