Super Bowl

No. 471: Hike! It’s your Super Bowl newsletter, starring Michael Sahn, the Jingle King and Ham the space chimp

  The time warp, again: It’s happened once more, dear readers – that blink-and-you-missed-it jump to the left (or was it a step to the right?) and the whole first month of 2020 is gone, poof, just like that. Yep – it’s Jan. 31 already, a Friday this year, wrapping up both the month and the week in socioeconomic innovation. Ad on: Speaking of socioeconomic innovation (and the first weekend in February), we already know…


Tax controversy? You need a franchise QB

By TIM McHALE // With Super Bowl LI upon us, we have a great matchup between the Atlanta Falcons and the New England Patriots. One thing these two teams share in common is their superb quarterback play, featuring presumptive 2016 NFL MVP Matt Ryan and Tom Brady, who is already a four-time Super Bowl champion. Each of these players is currently playing to the level of a “franchise quarterback.” While the exact definition of a franchise…


A benefactor brings Northwell to the big game

Northwell Health is going to the Super Bowl. The former North Shore-LIJ Health System will shine a big spotlight on its new “Look North” advertising campaign with a series of commercials during Sunday’ NFL championship: a brand-new 30-second spot during the second quarter and two 30-second spots, rerunning a previous ad, during the marathon pregame coverage. Those 30 in-game seconds are precious indeed, but not quite as expensive as the $5 million CBS is charging…